Business Plan
Revenue Streams

Diversified Income Model

Income anchored by luxury eco-glamping, with event venue spaces leased separately

Glamping and event venue operations serve as the financial anchor, enabling affordable agricultural leases to farmers with access challenges

Projected Revenue — Year 3 (SBA Stabilization)

$634K
NOI: $182K · Year 1: $201K
Grows to $1.89M Revenue (Y10) · debt-free Y8
Revenue by Stream — Year 3 (SBA Stabilization)
$0k$150k$300k$450k$600kLuxuryGlamping &CabinsEducationFarmerPartnership

Detailed Breakdown

Luxury Glamping & Cabins

20 glamping units + 5 luxury cabins launched in 4 phases, all with private wood-fired hot tubs and access to shared pavilions (full kitchen, dining, lounge, fireplace, hot showers, sauna). Every unit curated with books & decor honoring African American and Indigenous heritages and nature guides.

Annual Projection

$591,663

Pricing Structure

Glamping Unit (Safari, Bell Tent, Tipi, Yurt…)

per night

$225 - $300

Premium Glamping (Fuselage, Airspace, Tree Tent, RV)

per night

$300 - $325

Luxury Cabin (Sequoia 3BR / Sugar Shack 2BR)

per night

$650 - $850

Old Farmhouse (5BR)

per night

$850

Tiny Home (Phase 3, Y5+)

per night

$600

New Barnhouse (2BR)

per night

$775

Revenue Assumptions

  • Y0 bridge phase: no units open — $0 revenue
  • Y1 (SBA close): 6 glamping + New Barnhouse open → $201K revenue
  • Y3 Phase 2: +6 glamping (Fuselage, Birdhouse, Yurt, Bell Tent, RV, Safari) → $634K
  • Y5 Phase 3: +4 glamping + Old Farmhouse + Sequoia → $1.07M; Y6 climbs to $1.22M
  • Y7 Phase 4: +4 glamping + Tiny Home + Sugar Shack → $1.65M; stabilizes at $1.89M Y8–10
  • 59% occupancy (198 nights/yr) at full ramp; ramp builds Y1–Y7 as units open
  • 4 natural builds added Y2, Y4, Y6, Y8 at no capital cost (workshop-funded)

Revenue Stream Synergies

Each stream reinforces the others, creating multiple touchpoints and increasing customer lifetime value:

  • Wedding guests book glamping stays; glamping guests attend workshops and book events
  • Workshop participants buy farm products; farmer partners provide authentic experiences that attract all segments
  • Summer camps for school-aged children leverage the same intern cohort and property infrastructure during the summer event dip — a complementary income stream not built into glamping projections
Possible Supporting Enterprises

Through the glamping and event venue financial anchor, a few of the possible land-based and community enterprises that could be supported include but aren't limited to:

Flowers

Cut flower production for event decor, farm stand sales, and seasonal u-pick experiences. Native and heirloom varieties support pollinator populations.

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